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<channel>
	<title>via·ver : olivia verdugo</title>
	<link>http://www.viaver.com</link>
	<description>via·ver : olivia verdugo</description>
	<pubDate>Wed, 22 Feb 2012 15:27:23 +0000</pubDate>
	<generator>http://www.viaver.com</generator>
	<language>en</language>
	
		
	<item>
		<title>UO Catalog Concepts</title>
				
		<link>http://viaver.com/UO-Catalog-Concepts</link>

		<comments>http://viaver.com/following/viaver.com/UO-Catalog-Concepts</comments>

		<pubDate>Wed, 22 Feb 2012 15:27:23 +0000</pubDate>

		<dc:creator>via·ver : olivia verdugo</dc:creator>
		
		<category><![CDATA[]]></category>

		<guid isPermaLink="false">2860006</guid>

		<description>Direction #1


Direction #2


Direction #3
</description>
		
		<excerpt></excerpt>

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	</item>
		
		
	<item>
		<title>Watercolors + Sketches</title>
				
		<link>http://viaver.com/Watercolors-Sketches</link>

		<comments>http://viaver.com/following/viaver.com/Watercolors-Sketches</comments>

		<pubDate>Wed, 22 Feb 2012 14:42:47 +0000</pubDate>

		<dc:creator>via·ver : olivia verdugo</dc:creator>
		
		<category><![CDATA[]]></category>

		<guid isPermaLink="false">2859862</guid>

		<description>An ongoing collection of recent watercolors, sketches and illustrations.

&#60;img src="http://payload27.cargocollective.com/1/0/25056/2859862/EPSON-Perfection-4490_12b.jpg" width="620" height="797" width_o="620" height_o="797" src_o="http://payload27.cargocollective.com/1/0/25056/2859862/EPSON-Perfection-4490_12b_o.jpg" data-mid="15882770"  border="0" align="left"/&#62;&#60;img src="http://payload27.cargocollective.com/1/0/25056/2859862/raccoons2b.jpg" width="520" height="650" width_o="520" height_o="650" src_o="http://payload27.cargocollective.com/1/0/25056/2859862/raccoons2b_o.jpg" data-mid="14537936"  border="0" align="left"/&#62;&#60;img src="http://payload27.cargocollective.com/1/0/25056/2859862/EPSON-Perfection-4490_01b.jpg" width="650" height="506" width_o="650" height_o="506" src_o="http://payload27.cargocollective.com/1/0/25056/2859862/EPSON-Perfection-4490_01b_o.jpg" data-mid="15882858"  border="0" align="left"/&#62;&#60;img src="http://payload27.cargocollective.com/1/0/25056/2859862/EPSON-Perfection-4490_09.jpg" width="650" height="835" width_o="650" height_o="835" src_o="http://payload27.cargocollective.com/1/0/25056/2859862/EPSON-Perfection-4490_09_o.jpg" data-mid="15882893"  border="0" align="left"/&#62;&#60;img src="http://payload27.cargocollective.com/1/0/25056/2859862/EPSON-Perfection-4490_02.jpg" width="620" height="620" width_o="620" height_o="620" src_o="http://payload27.cargocollective.com/1/0/25056/2859862/EPSON-Perfection-4490_02_o.jpg" data-mid="15882993"  border="0" align="left"/&#62;&#60;img src="http://payload27.cargocollective.com/1/0/25056/2859862/momsowl.jpg" width="520" height="646" width_o="520" height_o="646" src_o="http://payload27.cargocollective.com/1/0/25056/2859862/momsowl_o.jpg" data-mid="14538238"  border="0" align="left"/&#62;&#60;img src="http://payload27.cargocollective.com/1/0/25056/2859862/dadsowl.jpg" width="520" height="646" width_o="520" height_o="646" src_o="http://payload27.cargocollective.com/1/0/25056/2859862/dadsowl_o.jpg" data-mid="14538237"  border="0" align="left"/&#62;</description>
		
		<excerpt></excerpt>

		<!--<wfw:commentRss></wfw:commentRss>-->

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	</item>
		
		
	<item>
		<title>About // Résumé // Links</title>
				
		<link>http://viaver.com/About-Resume-Links</link>

		<comments>http://viaver.com/following/viaver.com/About-Resume-Links</comments>

		<pubDate>Tue, 06 Dec 2011 21:55:18 +0000</pubDate>

		<dc:creator>via·ver : olivia verdugo</dc:creator>
		
		<category><![CDATA[]]></category>

		<guid isPermaLink="false">2417099</guid>

		<description>About
Hello, my name is Olivia Verdugo, and the name of my website, via·ver [vee-ah vehr] comes 
from the last three letters of my first name, and the first three letters of my last name.

I recently completed my MFA in graphic design at the Rhode Island School of Design, where 
my thesis work explored the application of biomimicry to the practice of graphic design. 
Currently, I reside in Philadelphia PA where I work as a print designer for Urban Outfitters. 

Please feel free to contact me with questions, comments, commissions or just to say hello! 
I'm always interested in freelance work, collaboration, work for trade and opportunities 
for interdisciplinary cross-pollination.


&#60;img src="http://payload5.cargocollective.com/1/0/25056/2417099/ov_4b.gif" width="250" height="415" width_o="250" height_o="415" src_o="http://payload5.cargocollective.com/1/0/25056/2417099/ov_4b_o.gif" data-mid="12205692"  border="0" align="left"/&#62; 


Résumé
Please click to download

&#60;img src="http://payload5.cargocollective.com/1/0/25056/2417099/resume_ov.jpg" width="612" height="792" width_o="612" height_o="792" src_o="http://payload5.cargocollective.com/1/0/25056/2417099/resume_ov_o.jpg" data-mid="14503687"  border="0" align="left"/&#62;


Links
viaver@tumblr
viaver@twitter


Friends &#38; fun:
Alexandra Roche: graphic design
Alyssa Robb Photography: photography
April Rosenstock: graphic design
Bread City: basketball &#38; contemporary art
The Cornell Ornithology Lab: celebrating urban birds
Eric Sarai: graphic design
Harry Gassel: graphic design
Lantern: rock and roll rad
Spoon &#38; Sailor: sweet letterpress
StructuredLoud: custom acoustic equipment
Victoria Marion May: graphic design


RISD MFA class of 2011:
Salem Al-Qassimi
Jane Androski
Marc Choi
Hope Chu
Eliza Fitzhugh
Jessica Greenfield
Kate Hollenbach
Lynn Kiang
Seung Chan Lim
Sara Raffo
Benjamin Shaykin
Mat Stevens
Erika Tarte
Dimitry Tetin
Emily Sara Wilson


RISD MFA class of 2010:
Ryan Arruda 
Megan Feehan 
Lauren Francesconi 
Jae Jeon 
Lindsay Kinkade
Alpkan Kirayoglu
Cameron Neat
Marcos Ojeda 
heather phillips 
Elise Porter
Kate Harmer
Taylor Stapleton
Jeshurun Webb</description>
		
		<excerpt></excerpt>

		<!--<wfw:commentRss></wfw:commentRss>-->

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	</item>
		
		
	<item>
		<title>Out From Under</title>
				
		<link>http://viaver.com/Out-From-Under</link>

		<comments>http://viaver.com/following/viaver.com/Out-From-Under</comments>

		<pubDate>Tue, 06 Dec 2011 15:06:39 +0000</pubDate>

		<dc:creator>via·ver : olivia verdugo</dc:creator>
		
		<category><![CDATA[apparel, branding, design, identity, woven labels, hangtag, Urban Outfitters, Out From Under]]></category>

		<guid isPermaLink="false">2416465</guid>

		<description>Branding for Out From Under, a women's loungewear and lingerie line. With Alexandra Roche.


&#60;img src="http://payload5.cargocollective.com/1/0/25056/2416465/ofu_big.jpg" width="300" height="79" width_o="300" height_o="79" src_o="http://payload5.cargocollective.com/1/0/25056/2416465/ofu_big_o.jpg" data-mid="12165579"  border="0" align="left"/&#62;

&#60;img src="http://payload5.cargocollective.com/1/0/25056/2416465/OFU_both.jpg" width="670" height="612" width_o="670" height_o="612" src_o="http://payload5.cargocollective.com/1/0/25056/2416465/OFU_both_o.jpg" data-mid="12165270"  border="0" align="left"/&#62;
&#60;img src="http://payload5.cargocollective.com/1/0/25056/2416465/OFU_small_tag.jpg" width="670" height="300" width_o="670" height_o="300" src_o="http://payload5.cargocollective.com/1/0/25056/2416465/OFU_small_tag_o.jpg" data-mid="12165202"  border="0" align="left"/&#62;

</description>
		
		<excerpt></excerpt>

		<!--<wfw:commentRss></wfw:commentRss>-->

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	</item>
		
		
	<item>
		<title>Owls</title>
				
		<link>http://viaver.com/Owls</link>

		<comments>http://viaver.com/following/viaver.com/Owls</comments>

		<pubDate>Mon, 05 Dec 2011 21:33:28 +0000</pubDate>

		<dc:creator>via·ver : olivia verdugo</dc:creator>
		
		<category><![CDATA[]]></category>

		<guid isPermaLink="false">804370</guid>

		<description>&#60;img src="http://payload.cargocollective.com/1/0/25056/804370/52_owltee3.png" width="537" height="520" width_o="537" height_o="520" src_o="http://payload.cargocollective.com/1/0/25056/804370/52_owltee3_o.png" data-mid="3838895"  border="0" align="left"/&#62;
Owls is a digital homage to my favorite owl, tyto alba, better known as the barn owl.</description>
		
		<excerpt></excerpt>

		<!--<wfw:commentRss></wfw:commentRss>-->

		<media:thumbnail url="http://payload.cargocollective.com/1/0/25056/804370/prt_1323120836.png" />

	</item>
		
		
	<item>
		<title>Employee Appreciation</title>
				
		<link>http://viaver.com/Employee-Appreciation</link>

		<comments>http://viaver.com/following/viaver.com/Employee-Appreciation</comments>

		<pubDate>Mon, 05 Dec 2011 20:54:35 +0000</pubDate>

		<dc:creator>via·ver : olivia verdugo</dc:creator>
		
		<category><![CDATA[poster, eblast, Urban Outfitters, design]]></category>

		<guid isPermaLink="false">2411869</guid>

		<description>Urban Outfitters Fall 2011 employee appreciation poster and eblast in both French and English.


&#60;img src="http://payload5.cargocollective.com/1/0/25056/2411869/FALL_WEB_wnoise22.jpg" width="500" height="384" width_o="500" height_o="384" src_o="http://payload5.cargocollective.com/1/0/25056/2411869/FALL_WEB_wnoise22_o.jpg" data-mid="12143122"  border="0" align="left"/&#62;

&#60;img src="http://payload5.cargocollective.com/1/0/25056/2411869/FALL_WEB_English.png" width="500" height="387" width_o="500" height_o="387" src_o="http://payload5.cargocollective.com/1/0/25056/2411869/FALL_WEB_English_o.png" data-mid="12143219"  border="0" align="left"/&#62;

&#60;img src="http://payload5.cargocollective.com/1/0/25056/2411869/employee_apprec2.jpg" width="670" height="1035" width_o="792" height_o="1224" src_o="http://payload5.cargocollective.com/1/0/25056/2411869/employee_apprec2_o.jpg" data-mid="12143063"  border="0" align="left"/&#62;

&#60;img src="http://payload5.cargocollective.com/1/0/25056/2411869/employee_apprec.jpg" width="670" height="1035" width_o="792" height_o="1224" src_o="http://payload5.cargocollective.com/1/0/25056/2411869/employee_apprec_o.jpg" data-mid="12143061"  border="0" align="left"/&#62;</description>
		
		<excerpt></excerpt>

		<!--<wfw:commentRss></wfw:commentRss>-->

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	</item>
		
		
	<item>
		<title>For Me &#38; You</title>
				
		<link>http://viaver.com/For-Me-You</link>

		<comments>http://viaver.com/following/viaver.com/For-Me-You</comments>

		<pubDate>Mon, 05 Dec 2011 18:41:25 +0000</pubDate>

		<dc:creator>via·ver : olivia verdugo</dc:creator>
		
		<category><![CDATA[friendship, overprinting, design, hangtag, accessories, Urban Outfitters]]></category>

		<guid isPermaLink="false">2410754</guid>

		<description>Concept and art for friendship bracelet hang-tags. 
These tags are printed in a 2-color process as a metaphor for friendship: me &#38; you. 

By printing the two colors together the whole message/product name is revealed.


&#60;img src="http://payload5.cargocollective.com/1/0/25056/2410754/bracelet-1b.jpg" width="340" height="656" width_o="340" height_o="656" src_o="http://payload5.cargocollective.com/1/0/25056/2410754/bracelet-1b_o.jpg" data-mid="14351234"  border="0" align="left"/&#62;
&#60;img src="http://payload5.cargocollective.com/1/0/25056/2410754/friendship.jpg" width="670" height="463" width_o="936" height_o="648" src_o="http://payload5.cargocollective.com/1/0/25056/2410754/friendship_o.jpg" data-mid="12138014"  border="0" align="left"/&#62;</description>
		
		<excerpt></excerpt>

		<!--<wfw:commentRss></wfw:commentRss>-->

		<media:thumbnail url="http://payload5.cargocollective.com/1/0/25056/2410754/prt_1323110474.png" />

	</item>
		
		
	<item>
		<title>HEX by Lady Grey</title>
				
		<link>http://viaver.com/HEX-by-Lady-Grey</link>

		<comments>http://viaver.com/following/viaver.com/HEX-by-Lady-Grey</comments>

		<pubDate>Mon, 05 Dec 2011 17:02:57 +0000</pubDate>

		<dc:creator>via·ver : olivia verdugo</dc:creator>
		
		<category><![CDATA[logo, branding, identity, accessories, Urban Outfitters, Lady Grey, design]]></category>

		<guid isPermaLink="false">2410258</guid>

		<description>Urban Outfitters Designed By: logo + sticker design for HEX by Lady Gray. 



&#60;img src="http://payload5.cargocollective.com/1/0/25056/2410258/hex_logo.jpg" width="250" height="250" width_o="250" height_o="250" src_o="http://payload5.cargocollective.com/1/0/25056/2410258/hex_logo_o.jpg" data-mid="12137422"  border="0" align="left"/&#62;


&#60;img src="http://payload5.cargocollective.com/1/0/25056/2410258/hex_necklace.jpg" width="504" height="720" width_o="504" height_o="720" src_o="http://payload5.cargocollective.com/1/0/25056/2410258/hex_necklace_o.jpg" data-mid="12134766"  border="0" align="left"/&#62;</description>
		
		<excerpt></excerpt>

		<!--<wfw:commentRss></wfw:commentRss>-->

		<media:thumbnail url="http://payload5.cargocollective.com/1/0/25056/2410258/prt_1323109212.jpg" />

	</item>
		
		
	<item>
		<title>The Show</title>
				
		<link>http://viaver.com/The-Show</link>

		<comments>http://viaver.com/following/viaver.com/The-Show</comments>

		<pubDate>Mon, 05 Dec 2011 14:59:36 +0000</pubDate>

		<dc:creator>via·ver : olivia verdugo</dc:creator>
		
		<category><![CDATA[]]></category>

		<guid isPermaLink="false">2409717</guid>

		<description>The 2011 RISD Graphic Design MFA Thesis Show is a group exhibition of selected thesis work from the RISD Graphic Design MFA Class of 2011. The show is published in a catalogue which was displayed and distributed at the annual RISD Graduate Exhibition. The show is the catalogue, which is also the show.
See and download the show at theurloftheshow.com.

In collaboration with Salem Al-Qassimi, Jane Androski, Marc Choi, Hope Chu, Eliza Fitzhugh, Jessica Greenfield, Lynn Kiang, Seung Chan Lim, Sara Raffo, Benjamin Shaykin, Mat Stevens, Erika Tarte, Dimitry Tetin, and Emily Sara Wilson.


&#60;img src="http://payload5.cargocollective.com/1/0/25056/2409717/LCM_01.jpeg" width="640" height="480" width_o="640" height_o="480" src_o="http://payload5.cargocollective.com/1/0/25056/2409717/LCM_01_o.jpeg" data-mid="12131911"  border="0" align="left"/&#62;&#60;img src="http://payload5.cargocollective.com/1/0/25056/2409717/LCM_02.jpeg" width="640" height="480" width_o="640" height_o="480" src_o="http://payload5.cargocollective.com/1/0/25056/2409717/LCM_02_o.jpeg" data-mid="12131914"  border="0" align="left"/&#62;&#60;img src="http://payload5.cargocollective.com/1/0/25056/2409717/LCM_03.jpeg" width="640" height="480" width_o="640" height_o="480" src_o="http://payload5.cargocollective.com/1/0/25056/2409717/LCM_03_o.jpeg" data-mid="12131916"  border="0" align="left"/&#62;&#60;img src="http://payload5.cargocollective.com/1/0/25056/2409717/LCM_04.jpeg" width="640" height="480" width_o="640" height_o="480" src_o="http://payload5.cargocollective.com/1/0/25056/2409717/LCM_04_o.jpeg" data-mid="12131917"  border="0" align="left"/&#62;&#60;img src="http://payload5.cargocollective.com/1/0/25056/2409717/LCM_05.jpeg" width="640" height="480" width_o="640" height_o="480" src_o="http://payload5.cargocollective.com/1/0/25056/2409717/LCM_05_o.jpeg" data-mid="12131918"  border="0" align="left"/&#62;&#60;img src="http://payload5.cargocollective.com/1/0/25056/2409717/LCM_06.jpeg" width="640" height="480" width_o="640" height_o="480" src_o="http://payload5.cargocollective.com/1/0/25056/2409717/LCM_06_o.jpeg" data-mid="12131919"  border="0" align="left"/&#62;&#60;img src="http://payload5.cargocollective.com/1/0/25056/2409717/LCM_07.jpeg" width="640" height="480" width_o="640" height_o="480" src_o="http://payload5.cargocollective.com/1/0/25056/2409717/LCM_07_o.jpeg" data-mid="12131920"  border="0" align="left"/&#62;&#60;img src="http://payload5.cargocollective.com/1/0/25056/2409717/LCM_08.jpeg" width="640" height="480" width_o="640" height_o="480" src_o="http://payload5.cargocollective.com/1/0/25056/2409717/LCM_08_o.jpeg" data-mid="12131921"  border="0" align="left"/&#62;&#60;img src="http://payload5.cargocollective.com/1/0/25056/2409717/LCM_09.jpeg" width="640" height="480" width_o="640" height_o="480" src_o="http://payload5.cargocollective.com/1/0/25056/2409717/LCM_09_o.jpeg" data-mid="12131922"  border="0" align="left"/&#62;&#60;img src="http://payload5.cargocollective.com/1/0/25056/2409717/LCM_10.jpeg" width="640" height="480" width_o="640" height_o="480" src_o="http://payload5.cargocollective.com/1/0/25056/2409717/LCM_10_o.jpeg" data-mid="12131923"  border="0" align="left"/&#62;&#60;img src="http://payload5.cargocollective.com/1/0/25056/2409717/LCM_11.jpeg" width="640" height="880" width_o="640" height_o="880" src_o="http://payload5.cargocollective.com/1/0/25056/2409717/LCM_11_o.jpeg" data-mid="12131924"  border="0" align="left"/&#62;</description>
		
		<excerpt></excerpt>

		<!--<wfw:commentRss></wfw:commentRss>-->

		<media:thumbnail url="http://payload5.cargocollective.com/1/0/25056/2409717/prt_1323097108.jpg" />

	</item>
		
		
	<item>
		<title>Biomimetics in Graphic Design</title>
				
		<link>http://viaver.com/Biomimetics-in-Graphic-Design</link>

		<comments>http://viaver.com/following/viaver.com/Biomimetics-in-Graphic-Design</comments>

		<pubDate>Mon, 05 Dec 2011 03:44:12 +0000</pubDate>

		<dc:creator>via·ver : olivia verdugo</dc:creator>
		
		<category><![CDATA[thesis]]></category>

		<guid isPermaLink="false">839862</guid>

		<description>This is the abstract to Bio Curious, the graduate thesis I completed in 2011 at the Rhode Island School of Design:

A leaf falls and slowly decays, leaving only the pith. Ice crystals aggregate in delicate strands across a pane of glass. 
A neuron fires as you read these words, sending out tiny pulses of electricity which spread through your brain in an intricate web. While seemingly disparate in nature, each of these events shares a common systemic underpinning. There is a compositional grammar and an order underlying every aspect of the natural world, shaped by forces which act upon great and small alike. 

I am fascinated by the patterns that emerge from this grammar, and by the living world which surrounds us. 
These inspiring visuals and structures serve to inform my work; my thesis is an attempt to merge my love of nature with my passion for graphic design, yielding a hybridized personal methodological practice rooted in the use of nature as my primary source of inspiration. 

My exploration takes place across a series of projects which derive inspiration from emergent formal, structural and behavioral patterns found in nature. Rich surface designs emerge from microscopic studies of a common pigeon’s feather; the behaviour of particles in fluid dictates the framework for a generative computer applet; the study of symbiosis spawns a new form of book. In my thesis work, I court the unexpected, using the seemingly wild yet highly ordered natural world as a lens through which to view my own design practice, and as a creative prompt to create new methodological and formal approaches to graphic design.



Thesis Presentation


Additionally, for your viewing pleasure, here is my thesis presentation from Wednesday, November 17th, 2010. This video served as an introduction to my thesis projects at the beginning of my final year at RISD.

</description>
		
		<excerpt></excerpt>

		<!--<wfw:commentRss></wfw:commentRss>-->

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